By Jamey Stegmaier
Jamey Stegmaier is aware crowdfunding. he is a veteran of 7 profitable Kickstarter campaigns (and counting) that experience raised over $3.2 million, and he is the owner of the commonly learn Kickstarter Lessons weblog. during this booklet he bargains a accomplished advisor to crowdfunding, demonstrating that it may be a robust means for marketers to develop their companies by way of construction group and placing their clients first.
This ebook comprises over 40 tales of inspiring successes and sobering failures. Stegmaier makes use of those examples to illustrate tips to (and how to not) arrange for a crusade, develop a fan base, constitution a pitch, locate new backers, and execute many different crucially vital “nuts and bolts” parts of a profitable crowdfunding project.
But Stegmaier emphasizes that the advantages of crowdfunding are even more in regards to the “crowd” than the “funding.” He indicates that for those who deal with your backers as humans, no longer pocketbooks—communicate usually and transparently with them, ask their critiques, attend to their needs—they'll turn into advocates in addition to funders, exponentially expanding your project's probabilities of succeeding.
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Extra resources for A Crowdfunders Strategy Guide: Build a Better Business by Building Community
A Crowdfunders Strategy Guide: Build a Better Business by Building Community by Jamey Stegmaier